The world's first Mercedes-Benz branded residence, a 74-storey Downtown Dubai tower with homes from ~AED 8.9M.
Binghatti Developers teams with Mercedes-Benz for a 74-storey branded landmark in Downtown Dubai, holding just 150 residences. Prices start from ~AED 8.9M for a 2-bedroom, climbing into penthouses near AED 79M. Branded prime stock here projects ~5-6% gross. It suits buyers wanting a trophy Downtown address, automotive-design interiors and the scarcity of a globally iconic brand.
Mercedes-Benz Places is a single 74-storey tower of around 1,119 ft in Downtown Dubai, with only 150 exclusive residences and penthouses. Interiors carry the Mercedes-Benz design philosophy, and amenities include wellness floors, lounges and a signature arrival experience steps from Burj Khalifa and Dubai Mall.
The project is positioned as a capital-preservation, trophy asset rather than a high-yield play, with projected gross returns around 5-6%. The payment plan is roughly 5% on booking, 65% during construction and 30% on handover, targeted for late 2026. Brand prestige and a Downtown core location support resale demand.
Downtown Dubai, Dubai

| Type | From | Gross yield |
|---|---|---|
| 2 bedroom | ~AED 8.9M | 5.5-6% |
| 3 bedroom | ~AED 20M | 5-5.5% |
| 4 bedroom | ~AED 35M | 4.5-5% |
| Penthouse | from ~AED 79M | 4-4.5% |
Indicative 2026 launch pricing; varies by unit, floor and view. Payment plan: 5/65/30. Sources: Binghatti Developers, Property Finder, DLD.
In Downtown Dubai, apartments trade around AED 3,011/sqft — among the city's most premium addresses. Gross yields here run about 5–6%. Use this to sanity-check where Mercedes-Benz Places by Binghatti sits on price.
Average price / sqft by area · Source: Dubai Land Department transactions & Bayut, 2026 · indicative
5 sales were registered at Mercedes-Benz Places by Binghatti in Jan–Jun 2026, at a median of AED 23,000,000 (~AED 6,997/sqft). Most recent registered transactions:
| Date | Beds | Status | Size | Price | AED/sqft |
|---|---|---|---|---|---|
| 2026-06-08 | 3 B/R | Off-plan | 3,272 sqft | AED 18,000,000 | 5,502 |
| 2026-03-23 | 3 B/R | Off-plan | 3,287 sqft | AED 23,000,000 | 6,997 |
| 2026-01-23 | 3 B/R | Off-plan | 3,428 sqft | AED 17,160,000 | 5,006 |
| 2026-01-22 | 4 B/R | Off-plan | 4,043 sqft | AED 28,335,999 | 7,009 |
| 2026-01-07 | 4 B/R | Off-plan | 5,602 sqft | AED 50,000,000 | 8,925 |
Source: Dubai Land Department — registered sales transactions, Jan–Jun 2026. Actual recorded deals, not asking prices.
Gross estimate from typical Downtown Dubai yields; net is lower after service charges (AED 12–25/sq.ft). Off-plan rent applies after handover (Q4 2026).
A shortlist with floor plans, payment plan and yield breakdown — to your WhatsApp within the hour.
Branded residences start at roughly AED 8.9M for a 2-bedroom, with 3- and 4-bedroom homes from ~AED 20M and ~AED 35M, and penthouses reaching near AED 79M.
As a Downtown branded trophy asset it projects gross rental yields of about 5-6%, prioritising capital appreciation.
Handover is expected around Q4 2026.
Mercedes-Benz Places by Binghatti offers a gross yield of around ~5-6% and is best suited to buyers who value world's first Mercedes-Benz branded residence. As with any Dubai purchase, returns depend on unit, floor and handover (Q4 2026); we model the net figure per unit before you commit.
Mercedes-Benz Places by Binghatti is offered on a 5/65/30 plan (developer terms, subject to availability). Handover is Q4 2026. We confirm the exact schedule and any current incentives per unit on request.
Yes — units at Mercedes-Benz Places by Binghatti from AED 2M qualify the buyer for the UAE 10-year Golden Visa, available off-plan. With entry around AED 8.9M, most units clear the threshold; we handle the application paperwork.
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